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MATTHEW

 

Sunshine Dairy had been the chosen brand of the best chefs in Portland. They wanted to increase sales in their B2C. 

 

We targeted Portland foodies and told them a simple, yet powerful, truth - Sunshine Dairy is the secret ingredient of Portland's most award-winning chefs. 

 

We partnered with Portland chefs to deliver this message. And, created Sadie The Lady Milkman to be our messenger.

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Media: print, radio, social.

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Sadie with Chef Vitaly Pailey, Imperial

Sadie with Chef Gabriel Rucker, Le Pigeon
Sadie & Chef Kyra Bussanich, Kyra's Bake Shop

Radio

Social

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© 2025 by Matthew Bailey

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